What's inside

The Noorish Edit.

The snacks and drinks we think deserve a spot. Every one tasted, argued over and approved before it gets near a machine.

Good for

How a snack gets a slot

If we wouldn't buy it twice, it doesn't go in.

It has to taste great.Better-for-you shouldn't mean worse-to-eat. Every product is tasted by the team, then by real people.

The ingredients have to make sense.Short lists, real food, protein and fibre where it counts. We read the back of the pack so you don't have to.

It has to earn its place.Slow sellers rotate out. New finds rotate in. The community votes in the Snack Lab.

Room for a treat.A few indulgent picks stay in every machine. Balance is part of the point.

Got a brand we should try?

Pitch us your snack.

We love emerging food and drink brands, especially ones made in the UAE. Tell us what you make in the Snack Lab.